Creative Agencies
MAA Ad of the Week: Mekanism for Advertising Week New York
Many of you may have have been there: grappling with an AI solution when the simple human to human way […]
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Olivia Rhye • 10 hours ago
MAA Ad of the Week: Lucky Generals for Holland & Barrett
Lucky Generals, which seems to have placed its bet correctly when it chose to join Omnicom’s TBWA, is having quite a…
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Creative Agencies
Wilson departs WPP for second hot seat at Diageo
WPP CFO Jennifer Wilson, a key ally of CEO Cindy Rose, is leaving to join Diageo after three years with […]
Creative Agencies
George Parker: when Dell was the direct original
My last two MAA columns have stressed the effectiveness of well written, informative and intelligent copy that encourages readers to […]
Creative Agencies
WPP launches flagship London production hub
WPP has opened Devon’s Point, a new, flagship production facility in East London, further proof it’s planning a one-stop ad shop. […]
Creative Agencies
Orange heads into space
Orange is heading into Elon Musk territory – with a lively female astronaut – courtesy of Publicis Conseil and directors […]
Creative Agencies
Greater Anglia pulls into Pablo
Greater Anglia, the rail operator for the East of England, has moved its creative account to independent agency Pablo, with […]
Creative Agencies
Feeling is believing: why immersive DOOH is a creative’s dream
By Melanie Blood, Head of Ocean Labs, Ocean Outdoor UK. You’ve probably noticed the market shift over the past few […]
Creative Agencies
Dinosaur’s Ben Tyson picks his Desert Island Ads
Sure, there are more pressing things to think about on a desert island. Shelter. Fresh water. Why the handprint on […]
Creative Agencies
MAA Ad of the Week: Birra Menabrea from Ark
New (to the UK anyway)Spanish beers are all over the place (hope this one isn’t made in Warrington or somewhere.) […]
Creative Agencies
More Coke pitches: this time Ogilvy’s on top
They do love their pitches at Coca-Cola despite the creative part of the giant account supposedly safely harboured at WPP. […]
Creative Agencies
Publicis and WPP: client stability matters too
Amid all the chatter about who’s handling Coca-Cola media one important thing seems to have been overlooked. If you’re setting […]
Creative Agencies
VW puts a new twist on classic ‘if only everything in life’ line
DDB Paris has delved into Volkswagen’s past to put a very modern twist on the old idea that your VW […]
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