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Burberry: collect a celeb it’s party time

Advertiser brands Creative Agencies

Today in adland it’s “collect a celeb” time and Burberry, rather disappointingly, has joined the throng this Christmas after some non-holiday ads that didn’t (OK some did.)

So we have Pierce Brosnan, Fiona Shaw, Cara Delevingne and Gabrielle Union partying away in their country house.

On the upside they may well be Burberry customers – they can certainly afford it – downside: it’s another slightly bogus-seeming piece of Christmas revelry. Nicely produced but what happened to the story?

MAA creative scale: 4.

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