Creative Agencies
Feeling is believing: why immersive DOOH is a creative’s dream
By Melanie Blood, Head of Ocean Labs, Ocean Outdoor UK. You’ve probably noticed the market shift over the past few […]
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Olivia Rhye • 10 hours ago
MAA Ad of the Week: Lucky Generals for Holland & Barrett
Lucky Generals, which seems to have placed its bet correctly when it chose to join Omnicom’s TBWA, is having quite a…
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Creative Agencies
Dinosaur’s Ben Tyson picks his Desert Island Ads
Sure, there are more pressing things to think about on a desert island. Shelter. Fresh water. Why the handprint on […]
Creative Agencies
MAA Ad of the Week: Birra Menabrea from Ark
New (to the UK anyway)Spanish beers are all over the place (hope this one isn’t made in Warrington or somewhere.) […]
Creative Agencies
More Coke pitches: this time Ogilvy’s on top
They do love their pitches at Coca-Cola despite the creative part of the giant account supposedly safely harboured at WPP. […]
Creative Agencies
Publicis and WPP: client stability matters too
Amid all the chatter about who’s handling Coca-Cola media one important thing seems to have been overlooked. If you’re setting […]
Creative Agencies
VW puts a new twist on classic ‘if only everything in life’ line
DDB Paris has delved into Volkswagen’s past to put a very modern twist on the old idea that your VW […]
Creative Agencies
George Parker: Trump Begorrah and Bejesus!
In his inimitable statesman like style, Trump has once again opened his orange gob and firmly placed a cankled foot […]
Creative Agencies
WPP Production tries to squeeze out production companies
WPP Production, Hogarth as was and a central plank of Cindy Rose’s reorganisation of the business, now wants its staff […]
Creative Agencies
Has Publicis rewritten the big global pitch rules?
Or, indeed, pitches of any size? Pepsico has moved its global media business to Publicis without a pitch – Surprising […]
Creative Agencies
Giles Keeble – Think first, act later
When I was ECD of Leo Burnett some years ago I wrote an ad for the agency with the headline […]
Creative Agencies
Serviceplan shows old ad ways can still hack it – even for Uber
The best ads highlight the human element in all of us, even even if it’s Gregor Fisher’s famous combover for […]
Creative Agencies
MAA Ad of the Week: Humankind 11 from BETC Paris
Creative agencies are searching for a role in AI-transfixed life and one outlet is clearly video gaming, in some ways […]
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