Could Publicis Groupe rival Accenture for WPP?
Publicis Groupe is now worth about five times WPP (£20bn over £4bn) and set to rival Omnicom/IPG when that merger […]
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Potty training is a breeze in VCCP’s first campaign for Direct Line
After winning Direct Line in January, VCCP’s first work for the brand is on a mission to create a big-hitting
KFC and Mother London get spicy with Zinger Drip burgers
Mother and KFC often go strong on “vibe” advertising, and this new campaign is here to add extra heat to
MAA Ad of the Week: Axe from Lola MullenLowe
You see one and suddenly they’re everywhere. Ladies of a certain vintage with rather younger men seem to be a
Men in showers clean up again for Amazon and Axe
What is it with men in showers? Ever since Old Spice’s much-awarded “the man your man could smell like,” advertisers
Trump wants to make Coca-Cola ‘just better’
Mexican Coke has become an in-demand product, thanks to the fact that it’s one of the few countries still using
Timothee Chalomet deals in strange vegetables for Cash App
We are used to seeing him in Chanel and Cartier ads, but here’s Timothée Chalomet, one of the biggest A-list
Publicis increases lead over rivals with 5.9% Q2 growth
Yesterday we suggested 2025 was set to be a challenging year for the ad holding companies. It’s one that Publicis
Mindy the meathead packs a protein punch for Yumbo
Protein snacks are currently big business on both sides of the Atlantic. Tesco’s meal deal of chicken sandwich, egg protein
Why looming LHF restrictions will be an inflection point for in-store retail media
By Helen Johnson. From January 2026, any creative that features products classified as Less Healthy Food and Drink (LHF) –