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Lola shows its comedic genes live on

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Lola seems to go its own (very) sweet way whoever owns it: now it’s Omnicom following its takeover of IPG and former Lola owner MullenLowe.

Once upon a time Lowe (originally Lowe Howard-Spink) was a great agency with a pronounced anarchic streak and the genes clearly live on among Lola’s Madrilenos.

‘Airplane’ for Axe (Lynx in some places) is one of seven World Cup films en route and a gem.

MAA creative scale: 9.

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