Christmas for clients is like walking through duty free at an airport, a seasoned observer of such things told me, you lose all sense of money – you’re there in this parallel universe so you just spend it.
First up isn’t a Christmas ad, it’s from Hilton to plug its hotels around the recent Las Vegas Grand Prix (which seems to have gone OK after the stickiest of starts – David Beckham was there so it must have been all right.) But it’s kind of seasonal.
From Dentsu Creative, featuring racing driver Lando Norris. It’s his birthday.
https://www.youtube.com/watch?v=kS6otzMA51A
‘A’ for effort anyway.
Then Diageo’s Rockshore (lager and cider) from M&C Saatchi, featuring Ronan Keating and someone else who I thought was another former boy-bander but he’s supposed to be the producer.
Just as weird in its own way.
Now Greater Anglia railways which, I assume, is actually running some trains at Christmas (although most UK rail companies seem not to.) The pink rabbit is actually a hare it seems. From London agency Atomic.
Greater Anglia's The Wonder of Christmas from Atomic London on Vimeo.
Hilton I get although it’s stretching credulity way too far – Lando would surely be chucked out. But the others?
