You win a few, you lose a few and there will be mixed feelings at WPP media agency Maxus this morning as news emerges that the agency has won L’Oreal’s huge £135m UK media account but lost its part of ...
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Yesterday we noted the appointment of Nick Bailey as CEO of Aegis-owned Isobar, a rare case (these days anyway) of a creative becoming a CEO. Another, rather more dramatic elevation occurred earlier this year at Publicis Groupe-owned media agency ZenithOptimedia ...
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A new client usually means an agency review and new boss of Nestle USA, Brit Paul Grimwood (left), is no exception. Nestle USA has announced a wide-ranging review of its $800m or so ad budget, starting with media currently handled ...
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