Tag Archives: y&r

Kraft and Taxi score again with ‘FIKA’ ad for Gevalia

Fika is the Swedish word for coffee break apparently and it’s the theme of this new ad, featuring naughty-but-nice spokesman Johan, for Gevalia coffee from brand owner Kraft and current agency of the moment Taxi New York (a month ago ...

Read More »

Now it’s Time for a Tiger global beer ad review

‘It’s Time for a Tiger’ has been the line for Asia Pacific Breweries’ Tiger beer ever since the 1930s (author Anthony Burgess even used it as the title of one of his books) and now Tiger is reviewing its global ...

Read More »

Former Y&R boss McLennan lands new hot seat at News Corporation

Out of the frying pan into the fire you might say for Hamish McLennan who resigned as boss of WPP-owned Y&R last year and has now taken a new role, developing ‘global brand partnerships,’ for crisis-stricken News Corporation. McLennan, an ...

Read More »

Fearless Group co-founder Jerry Judge picks his Desert Island Ads

Jerry Judge is a co-founder of self-styled ‘capitalist collective’ The Fearless Group. Based in New York. Fearless is a new-style agency bringing together senior people from a number of marketing disciplines. Born in London, he has worked in senior management ...

Read More »

WPP’s Sorrell gives troubled Y&R a big vote of confidence with planned move from Madison Avenue to 26-storey Columbus Circle

Well that’s the way it looks anyway as WPP has taken an option to move Young & Rubicam into 3 Columbus Circle, a big refurbed office block off 8th Avenue and near Central Park. This would mean Y&R departing its ...

Read More »

Shock for JWT London as CEO Guy Hayward quits for Havas’ BETC

JWT in London has had more bosses than you can shake a stick at in recent years and now the latest, Guy Hayward, who joined from 180 Amsterdam which he co-founded in 1998, is leaving after just two years to ...

Read More »

$70m Accenture drops Young & Rubicam for TBWA

The turbulence continues at Young & Rubicam with long-term client Accenture, the business services giant that was formerly Andersen Consulting, switching its $70m account to TBWA Worldwide. Accenture has also awarded its global production business to Tag. The switch is ...

Read More »