Tag Archives: Youtube

Now Chrysler’s Ram picks on Ford trucks

General Motors’ Chevy Silverado truck made a big splash in the Super Bowl with its ‘Apocalypse’ ad knocking Ford trucks and now Chrysler is having a go with this ‘Truck Month’ ad from The Martin Group claiming a Ford F150 ...

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Start-up agency Johnny Fearless kicks off campaign against racism in football

New(ish) agency Johnny Fearless, started by Neil Hughston from Grey and Paul Domenet and David Howard from Saatchi & Saatchi a year ago, has joined the racism controversy currently gripping English football with the launch of 2sox1goal, an effort to ...

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Honda’s Matthew Broderick opus from RPA set to be most-liked Super Bowl ad

Last year it was VW’s “The Force’ as the people’s choice among Super Bowl ads. This year it’s looking like a shoe-in for Honda’s CRV and ad agency RPA for this opus, ‘Matthew’s Day Off,’ featuring Ferris Bueller’s Day Off ...

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GM’s ‘Special One’ Joel Ewanick riles Ford with Super Bowl Silverado spot knocking its trucks

Ouch! No wonder Ford’s lawyers spent the weekend on the phone to General Motors and, no doubt, broadcaster NBC about this Super Bowl spot, ‘Apocalypse,’ for Chevy’s Silverado truck – its point being that Ford trucks break down whereas Silverados ...

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Hyundai and Coca-Cola flex Super Bowl muscles

It’s nearly Super Bowl time and some of the advertisers forking out squllions of dollars for their prime spots have been showing us their ads in advance while others have been producing teasers, a touch de trop, n’est-ce pas? Hyundai ...

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McDonald’s – the big brand the world loves to hate, whatever it does

Just lovin’ it? You may be, but you can bet they aren’t. No matter how hard it tries, the world’s biggest restaurant chain by revenue simply can’t strike the appropriate note in its advertising campaigns. In place of plaudits, it ...

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