Tag Archives: wieden+kennedy london

Neil Christie of W+K London: what Scottish independence could mean for brands

Clearly there are more important issues than marketing to consider when thinking about Scottish independence, but being up in Scotland on business in the days before the referendum led me to think about what a yes vote for independence might ...

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W+K London blows Hot and Cold for Honda

It’s a while since we’ve had a show stopper like ‘Cog’ from Honda and Wieden+Kennedy London but, in the meantime, there’ve been some stylish efforts and here’s another, ‘Hot and Cold,’ for the Civic range across Europe. Hondas are tested, ...

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Wieden+Kennedy unveils sexy Chambord TV debut

Wieden+Kennedy London recently won the global ad account for Brown-Forman’s Chambord black raspberry liqueur and it’s gone all Frrrench for the debut campaign, ‘#becausenoreason.’ Global marketing director Alexander Sneen says: “We are excited to bring a step change to Chambord ...

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W+K apologises for Three’s ‘holiday spam’

Hats off to mobile phone operator Three for introducing its Feel At Home service which lets you use your phone in 16 different countries – including the US – on your existing tariff. So, instead of providing us with pictures ...

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W+K London unleashes mad CMO Donald for Stride

Wieden+Kennedy London has produced a new online campaign for Mondelez’s Stride gum, featuring that much-loved figure the mad marketing director (or CMO as we call them these days). The campaign, ‘Mad Intense,’ features client Donald making a series of outrageous ...

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A parked bus is no obstacle for Nike’s version of Rooney

The last few weeks of the UK’s football season were anything but enlivened by Chelsea manager Jose Mourinho’s attempts to ‘park the bus’ to confound attack-minded opponents. It worked against Liverpool, thereby scuppering their title chances, but not against Athletico ...

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W+K London shows neighbours how to go broke

If you had 24 hours to go broke what would you do? Well you could hire an ad agency for a start. That’s what UK broadcaster UKTV did to plug its new Dave channel ‘reality’ show – ’24 hours to ...

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