Volvo
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AKQA unboxes smart new Volvo
“Unboxing” is the latest TikTok/YouTube obsession it seems, put to good use in this new film from AKQA for the…
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Volvo adds sustainability to safety in likely award-winner from Grey
Chinese-owned car brand Volvo (strange but true) is back with another global safety campaign but this time with an extra…
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News
Volvo and Grey London show that climate change isn’t all doom and gloom
OK, let’s get down to the important stuff. Can the planet – or, more particularly, its wildlife – be saved…
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Now Volvo gives excavators the big budget treatment
Something of a surprise to see Volvo rolling out the big budget for its excavators, Dolph Lundgren and all, in…
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Ad Tech
Volvo plays Thor for lightning-activated poster
Digital posters can do most things these days but here’s an interesting wheeze from Volvo; harnessing lightning Thor-style in stormy…
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Forsman turns Volvos into cameras in new safety campaign
Safety and Volvo keep popping up and now the Swedish/Chinese manufacturer seems to be returning to its safety roots with…
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How the Volvo brand can reclaim its ‘safety’ high ground
Much talk in the trades recently about how Volvo has lost the plot, abandoning the safety platform which has served…
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Tyro Germans’ ‘ABC of Death’ proves that ads are much better without clients
A while back German directing duo Daniel (Titz) & Dorian (Ebherz), both film students, made a spec Johnnie Walker ad…
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Volvo’s new V90 takes to Scandi-style Highlands and Islands for Cross Country launch
Volvo is launching a Cross Country version of its new V90 estate, aimed at people who want to traverse the…
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