volkwagen
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Advertisers
Under fire VW wraps itself in the American flag
Nobody loves arch polluter Volkswagen much these days but the canny Teutons know a bit about advertising and its agencies…
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Advertisers
VW discovers heart in new adam&eve/Envy campaign
This isn’t a Christmas campaign but it tugs ye olde heartstrings as only adam&eveDDB can. It’s an online campaign for…
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Advertisers
VW drops ‘Das Auto’ and motors back to Volkswagen
Volkswagen’s response to its emissions crisis has been slow and considered – or just slow, depending on your point of…
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Advertisers
Why VW’s agencies are hoping it re-enters marketing arena sooner than later
Volkswagen has reported a pre-tax loss of €2.5bn in the third quarter after it set aside €6.7bn to cover (it…
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Advertisers
Campbell Ewald in, Deutsch out as Interpublic rejigs Lowe network to suit Cadillac
Campbell Ewald in Detroit has won the Cadillac account, officially anyway as Hill Holiday in Boston is providing creative work…
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Creative
New Google and VW ‘Smileage’ app paints a rosy picture of the driving experience
Our frenemies at Google have produced a Smileage’ app with Volkswagen that endeavours to put the fun back into driving…
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