Tag Archives: virgin media

Celebrity endorsement in advertising is always a two-edged sword. Sure, having hair-style challenged David Beckham or pukkah posh Joanna Lumley around helps to create lots of lazy interest. But interest in whom? For the most part the brand is no ...

Digital agency AKQA is boosting its burgeoning branded products and services practice with the appointment of Toby Barnes as its first product strategy director. Barnes (pictured) has been creating digital products and services since 1995, working in publishing, production and ...

Should we feel sad or glad for them? Viewed one way, Adam & Eve has just paid itself an awful lot of money to acquire a decent car account, Volkswagen. Looked at in another, what is arguably the UK’s most ...

John Lewis agency Adam & Eve, bought for £60m by Omnicom yesterday, seems to have executed a reverse takeover of flagging DDB London as the Adam & Eve-ites have emerged firmly on top in the merged agency’s management. The three ...

It’s all rather depressing really, a new agency comes on the scene, scores highly (in this case with one account) and then sells out at the top of what might be a very short market. But that’s what seems to ...

Virgin Media’s new TV campaign by newly-appointed agency Bartle Bogle Hegarty features the actor David Tennant, best-known for his stint as the BBC’s ever popular Dr Who. The ad features a Dr Who-style Tardis time machine (enclosing Virgin owner Richard ...

It’s quite clear that the first thing you do when you’re pitching for a Virgin anything account is suggest to a relieved client that all your investigations show that Richard Branson should appear in it somewhere. You then have the ...

Amongst other things, obviously it was. The fifth series of Mad Men starts Sunday in the US, and probably on Sky Atlantic in the UK. I wouldn’t know because I’m a Virgin customer in the UK and don’t have Sky ...

A lot of people would tell you that it matters not a jot who is the biggest agency in any country, ranked by media billings. Creative agencies don’t spend the media money and, in the YouTube age, fees don’t necessarily ...