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Advertisers
TV still rules the global media roost says Nielsen with 63 per cent share of budgets in 2012
Well there’s a thing. We’ve all known for years that TV is on its way out as an ad medium…
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Advertisers
VW slows ad down to beat fast-forwarders
It’s war out there with pesky TV viewers fast-forwarding through ads when they watch recorded programmes. So DDB Brussels has…
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