Tag Archives: top tips for Cannes

“With an increasingly broader creative communications ecosystem, the Creative Strategy Lion will elevate and define the importance of strategy in creative vision.” The words of the Cannes management. While a creative person’s view of planners has been mixed over the ...

Ben Peckett is creative director of brand experience agency Amplify On the back of standout work in 2018 such as Adam&EveDDB’s Project 84 for CALM, the bar has never been higher for experiential marketing. And with brand experience playing a ...

Mark Elwood is executive creative director of MullenLowe London. My top tips for Cannes always seem like such a mixed bag and change almost daily, so just going with work you love TODAY is my rule for this brief. These ...

Neil Dawson is a creative director. I went to the Kinsale Sharks last year. A festival of creativity that was choc full of creative people! What will they think of next? If you have to choose between Cannes and Kinsale, ...

James Murphy is a co-founder of adam&eveDDB, the world’s most awarded creative agency of recent years. Chicken Town for KFC. Hard to execute this brief without being clunky but Mother does what it does best here. Effortless confidence, crafted to ...

Jerry Judge is a co-founder of Fearless Group. He began his advertising career at Leo Burnett in 1971 and in 1982 became the 11th employee of Bartle Bogle Hegarty. In 1992 he became CEO of Y&R London and then CEO ...

In his infinite wisdom, Stephen has once again asked me to give my predictions on who will win the Dylithium Lions at this year’s Festival of so called Creativity in the fleshpots of Cannes. Before jumping into that cesspool of ...

Laurence Green is an executive partner at MullenLowe London. Let’s get the internal smoke-blowing out of the way first. Energised rather than sated by last year’s Innovation Grand Prix (won by our Colombian office), our colleagues right across the world ...

Top Tips for Cannes I was going to start by trying to be witty and saying how this year, I have never seen less advertising – especially the sort of Lion-winning stuff normal people never get to see anyway. I ...