New(ish) Tesco CEO Phil Clarke is wasting no time in applying his boot to the ample rear of complacent old Tesco and the hitherto struggling retailer’s marketing seems to be increasingly his focus. Last year he moved the ad account ...
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Sometimes people move from one agency to another just because they do; in other cases it might mean a bit more. Two such surfaced in Campaign this week; Brian Cooper (left) is joining Ogilvy in London as ECD to work ...
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Audience researcher Nielsen reckons a Meerkats ad from VCCP was the most-liked ad on UK TV last year followed by efforts for the British Heart Foundation (Vinnie Jones from Grey), Kerrygold butter, John Lewis, Birds Eye Foods, Lindt chocolates, Andrex ...
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