Tag Archives: tbwa

TBWA McDonald’s producer John Benet finds Chinese ‘sunshine’ in advertising all too much

Poor old McDonald’s is rather accident-prone just at the moment and the corporation’s mood won’t have been improved by this film made by freelance producer John Benet (pictured), reflecting on his experiences making a commercial in China with Partizan director ...

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DDB moves top global creative Amir Kassaei and creative HQ to China

Omnicom-owned DDB is moving its chief creative officer Amir Kassaei and the network’s creative headquarters to Shanghai, a pretty emphatic underlining that China and the wider Far East region is where the money is these days. DDB CEO Chuck Brymer ...

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Boring old Omnicom nearly back to $1bn profit

BBDO and TBWA owner Omnicom made $952m profit in 2011, almost back to the $1bn it made in pre-credit crunch 2008. Revenue rose 10.6 per cent to $13.9bn while profits rose 15.1 per cent. The rise in revenue won’t be ...

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Blow for DDB as Ogilvy’s creative trio scoop $500m Philips global account

Something seems to be stirring under the bonnet of the stately Ogilvy & Mather limousine (‘At sixty miles an hour the loudest…) as the WPP-owned agency has added to its triumph in sharing the $1bn SC Johnson account with Omnicom’s ...

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Worrying times for TBWA London as Muller axes top marketers

TBWA London was cock-a-hoop earlier this year as it won the £25m Muller yogurts creative account but it will be feeling decidedly uneasy at the moment as the company’s marketing director Lee Rolston leaves the company after just over a ...

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