Tag Archives: tag

Now Wieden+Kennedy bags Finlandia vodka

The UK’s agency of the moment Wieden+Kennedy has followed its £110m Tesco win with its second assignment from drinks giant Brown-Forman, Finlandia vodka in Europe and Africa. The agency won a place on the Brown-Forman roster with the award of ...

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Can all-conquering Mcgarrybowen crack Europe as it takes over Dentsu agencies?

Mcgarrybowen was the US agency of the year in 2011, winning a string of big accounts with its no-nonsense old-style Madison Avenue approach to business. These included Bud Light, Burger King, Sears, United Continental and sone brands from Kraft. The ...

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$70m Accenture drops Young & Rubicam for TBWA

The turbulence continues at Young & Rubicam with long-term client Accenture, the business services giant that was formerly Andersen Consulting, switching its $70m account to TBWA Worldwide. Accenture has also awarded its global production business to Tag. The switch is ...

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