Tag Archives: super bowl

It especially doesn’t like “targeted ads on Instagram.” Self-referential ad spots are something of a Super Bowl tradition – including P&G’s big winner last year ‘It’s a Tide ad.’ Mars’ Skittles usually produces something decent for the NFL ad fest ...

Budweiser usually makes the most of the Super Bowl and it’s grabbing headlines way before the event by hymning that it’s now produced by wind power – helped along by Bob Dylan’s ‘Blowin’ in the wind.’ It’s also got more ...

Nearly half the people who watch the NFL Super Bowl are women so Procter & Gamble is making its debut for Olay with a new ad from Saatchi & Saatchi. Anyway, in these non-gender specific days, no doubt men use ...

Here’s the trailer for the forthcoming Peppa Pig Chinese New Year movie (it’s the year of the pig), co-produced by Alibaba. Somewhat inscrutable (most of the time it seems to be a mobile phone something or other) but they’ve splashed ...

Let’s try to make this a Super Bowl wrap. This is supposed to be the year when advertisers have rediscovered humour (or should that be humor?) ahead of Americana, good works etc. YouTuber Jake has kindly provided the ten he ...

Here’s a Super Bowl oddment from web build company Squarespace: Keanu Reeves riding a bike through the desert courtesy of ace director Jonathan Glazer (of Guinness ‘Surfer’ fame among many others). Nicely done and all that but wouldn’t you expect ...

Super Bowl Sunday – which saw the Eagles bring home their first trophy – brought in an average viewership of 103.4 million for NBC. That makes it the tenth-most watched program in US television history. What was clear from the ...

Some of us, of a certain vintage, are fond of remarking, in a mood of serious contemplation or in the pub, that the world would be completely shellacked if the internet went down for good or somebody nicked it. There’s ...

If ads play a big role in the Super Bowl why not make an ad about other Super Bowl ads? Pepsi tried (and failed) with a reprise of some of its own, P&G’s Tide has done rather better with this ...