Tag Archives: super bowl

Or some part of it anyway, as General Motors and Manchester United have scheduled a press conference in Shanghai tomorrow to announce a marketing deal. GM, you may recall, is based in Detroit and Man U is in, well, Manchester ...

When was there ever a CMO like General Motors’ Joel Ewanick? Hard on the heels of dumping Facebook from his advertising schedule in the week of its IPO, Ewanick (pictured) has announced that he’s skipping the 2013 Super Bowl too, ...

But they don’t do they? Or at least not posh ads from posh agencies. They do in the US, as you can see from a quick run-through of Super Bowl ads and the current spate of ‘real life’ mini-documentaries for ...

Chrysler is claiming that the four follow-up ads to Clint Eastwood’s celebrated ‘Halftime in America’ Super Bowl epic have resulted in soaring awareness levels and sales of its Chrysler, Dodge, Jeep and Ram models. Agency Wieden+Kennedy Portland is mining a ...

‘Half-time in America’ for Chrysler, featuring Clint Eastwood, won most of the plaudits at the Super Bowl and now Wieden+Kennedy Portland has girded its loins for the second half, continuing its one-agency crusade to revive both the Italian-owned auto brand ...

General Motors’ Chevy Silverado truck made a big splash in the Super Bowl with its ‘Apocalypse’ ad knocking Ford trucks and now Chrysler is having a go with this ‘Truck Month’ ad from The Martin Group claiming a Ford F150 ...

Maybe this crowd-sourcing lark is a good idea after all, it certainly works for PepsiCo’s Doritos. Two Doritos films from indie film makers have topped USA Today’s polls for the most popular ad with the public at the Super Bowl, ...

Actor Clint Eastwood is used to dodging bullets in his movies (he always wins in the end of course) and now he’s taking some heavy flak from Republicans in the US for alleged pro-Obama sentiments in his Chrysler Super Bowl ...

Deemed by the cognoscenti to be among the best of the bunch. So, first off, ‘Eternal Optimism’ by Anomaly for Budweiser. Nah. In a few years’ time these flash mob ads will look as cheesy as 1970s numbers showing people ...