We’ve noted before that the big marcoms companies, unlike their peers in other industries, just seem to get bigger, greedily snapping up any more-or-less related business assiduously. The pattern still holds, with both WPP and Dentsu acquiring half a dozen ...
Read More »Sainsbury’s rethinks m/SIX media win
We all thought the Sainsbury’s consolidated media account worth £115m – it now owns Argus too – had gone to The&Partnership’s m/SIX media agency with Sainsbury’s moving from Omnicom’s PHD and Argos from WPP’s Mindshare. T&P is 49 per cent ...
Read More »Ciesco: WPP biggest in 2016, Interpublic is growing fastest
WPP reported record revenues in 2016 with £14.4bn ($20bn), an increase of 17.6 per cent from the previous year, and a record profit before tax of £2bn ($2.6bn), up 26.7 per cent. However, CEO Martin Sorrell warned of a slowdown ...
Read More »Lucky Generals seals deal with Omnicom
Go-go London independent agency Lucky Generals has finally tied the kot with Omnicom, with the BBDO, DDB and TBWA agency taking a majority stake. Lucky Generals will remain “independent” it seems although it’s being rolled into a new TBWA Group, ...
Read More »Lucky Generals set to attempt an adam&eve at TBWA
More Lucky Generals. A while back the agency announced it was in talks with Omnicom, seemingly with a view to setting up a micro-network within the holding company. It still might but more likely, initially at least, is the newish ...
Read More »Lucky Generals in the mix as Omnicom launches new agency networks
It looks as though London indie agency Lucky Generals is, indeed, plotting something with Omnicom’s TBWA but, according to Campaign, it’s likely to be a challenger network along the lines of TBWA’s 180, which has outposts in Amsterdam and Los ...
Read More »Is TBWA on the menu for ambitious Lucky Generals?
Independent London agency Lucky Generals is talking to Omnicom about selling a stake in the agency. The agency announced last year it was trying to build a marcoms group with the first investment sports marketing agency Dark Horses). Co-founder Helen ...
Read More »What’s on the minds of the holding company bosses as 2017 hoves into view?
These (elderly) boys, for such they mostly are, never turn off, or so we’re told. So how are they passing the hours between Christmas and the New Year. What’s on their minds? Sir Martin Sorrell – WPP Three issues may ...
Read More »Grey’s Townhouse deal with P&G shows importance of production for holding companies
WPP has now been dragged into the US Department of Justice’s investigation into alleged “production rigging,” basically illegal ways of ensuring that in-house agency production units win supposedly competitive tenders. Industry sources say it’s being going on for years. What’s ...
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