Tag Archives: omnicom

Testing times for AMV: Camelot reviews and Mercedes goes

AMV BBDO celebrated its 40th birthday in some style late last year (although it would have been nice if Omnicom boss John Wren or BBDO supremo Andrew Robertson could have made the party). A bit of an anticlimax and since ...

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Ex Coca-Cola client Wendy Clark takes global reins at DDB

Wendy Clark has replaced Chuck Brymer as president and CEO of Omnicom’s DDB – Brymer becomes chairman. Which won’t surprise anyone as Clark (below), who joined DDB as North America boss from a top marketing position at Coca-Cola in 2016, ...

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Now Mars reviews $1.4bn global media

Another day another big media review and now Mars is reviewing its $1.4bn global media (about half in the US) currently with WPP’s MediaCom for planning, Publicis’ Starcom for most of the buying and Omnicom’s OMD for other bits. Mars ...

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Leaner Omnicom reports lower revenue, higher profits

Omnicom continues to find the going tough with a Q3 revenue drop of 1.9 per cent to $3.79bn but it’s keeping its head above water with profits rising 3.9 per cent to $264m. Omnicom agency brands include BBDO, DDB, TBWA ...

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Adam&eveDDB: Marmite and the £110m money mountain

Whether or not something is “Marmite” has entered the language – you love it or hate it – thanks to a campaign from DDB London some years back. Now new incarnation adam&eveDDB has produced one of the stunts of the ...

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