Tag Archives: omnicom

I don’t think anyone would argue that media agencies are driving the WPP juggernaut right now and its mighty (albeit slightly mysterious) GroupM media uber-company has just steamrollered all over Havas to win Danone’s £376m European media account. The business ...

WPP has raised the stakes a little in its battle with Publicis Groupe to be the leader in digital by poaching Digitas North America CCO Lincoln Bjorkman (left) to be the new global CCO of Wunderman. Wunderman, founded by celebrated ...

WPP appears to have nudged ahead of its two biggest rivals Omnicom and Publicis Groupe (about to be one soon, of course) in the the third quarter of 2013, reporting like for like growth of five per cent (3.8 per ...

Back in 2011 George Parker predicted a future even more dominated by ad agency-based holding companies, a future that is coming to pass with the proposed merger of Omnicom and Publicis  Groupe. Here’s his view of Omnicom and the most ...

On his recent foray to Advertising Week in New York WPP boss Sir Martin Sorrell accused POG, as he calls it (the putative Publicis Groupe/Omnicom construct), of copying WPP’s strategy – more digital and emerging markets. Well now the Omnicom ...

My previous piece on the famous advertising lunch got me thinking about the ones that were truly about making history. When we went through the process of selling Simons Palmer to Omnicom it became clear the interest was purely for ...

There’s a long-running series on BBC1 called New Tricks which features a gang of old ‘tecs (played by the likes of Amanda Redman, James Bolam, Dennis Waterman and other stalwarts of the small screen) teamed up to solve old unsolved ...

In little over a year Eric Newnham’s new out of home specialist agency Talon has wrought devastation on the large and profitable UK OOH planning and buying market, grabbing huge chunks of business from its more established rivals (chiefly Aegis-owned ...

Funny how agencies often seem to produce their best work on an account during the protracted period between losing it and it actually moving to a new agency. Maybe they’re no longer frightened of the client – there’s no point ...