*Leo Burnett in the States has lost Special K in the US to JWT, which will please people at WPP Towers in London’s Mayfair, already gung-ho following a triumphant WPP performance at Cannes. Kellogg’s’ Special K is one of those ...
Read More »Omnicom’s Wren sees pay rise by a third to $24m
Omnicom had a pretty good year in 2014, escaping from the mooted $35bn merger with Publciis Groupe in rather better order than Publicis did and growing revenue by 5.7 per cent and net income by 11 per cent. The shares ...
Read More »WPP’s Sorrell reports a mixed bag for 2014 as data investments curb sales growth
WPP, the world’s biggest advertising group headed by Sir Martin Sorrell (left), has reported a mixed bag for 2014 in its annual results. Profit exceeded £1.5bn for the first time (£1.51bn, up 3.7 per cent) but like-for-like sales growth (organic ...
Read More »Omnicom’s airtime row with Channel 5 shows that UK media buying isn’t a free market at all
There still seems to be no sign of a resolution of the airtime dispute between Omnicom media buying company Opera and Channel 5. Which is odd because when WPP’s GroupM fell out with Channel 4 a couple of years ago ...
Read More »2014 – the year global adland’s dogs didn’t bark
‘The Curious Incident Of the Dog In the Night-Time’ is a highly successful novel and a play by Mark Haddon, dealing, among other things, with Asperger’s Syndrome and autism. But the expression comes from a Sherlock Holmes story, ‘Silver Blaze,’ ...
Read More »Global adland presents its very own Game of Thrones
By Gordon Montgomery And so the Five Kingdoms of the advertising world continue their battle for supremacy. Still showing little sign of desiring to give up power, the ageing kings, Martin Sorrell of House WPP, John Wren of House Omnicom, ...
Read More »AMV and Pepsi Max try to light up dingy Southwark
Agency AMV/BBDO is taking us on a trip down a murky alley in Southwark for some entertainment courtesy of Pepsi Max (the location may be an in-joke as AMV is to take up in residence in the same area of ...
Read More »Publicis needs to work hard to get $3.7bn of value out of Sapient and Sapient Nitro
Foreign interlopers often receive a raw deal in the good old US of A, think of all the British agencies that came unstuck over there (most notably Saatchi & Saatchi when it bought Bates) as the natives extract stupendously high ...
Read More »IPG on recovery road but media still a problem – should CEO Roth offer a deal to Dentsu’s Carat?
More evidence has emerged that the US is the place to be if you’re a marcoms company, with Interpublic benefiting (as has its bigger rival Omnicom) from the strength of the American economy. IPG’s third quarter figures show revenue at ...
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