Tag Archives: ogilvy

How much is a Cannes Lion worth? $10m on entries plus $500,000 for the party?

Sounds extraordinary doesn’t it but that’s what one Cannes veteran reckons one agency network spent on this year’s ad beanfeast. No idea if ‘entries’ includes board and lodging but it probably doesn’t. One entry for the film awards costs around ...

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Ogilvy hands out a Cannes awards tonking to BBDO

WPP boss Sir Martin Sorrell is rather keen on winning the absurd Holding Company of the Year gong at Cannes (don’t think they’ve been badgered into calling it a Grand Prix yet) and the apple of his beady eye will ...

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