Well we’re almost there – here are my choices of the above plus Giles Keeble, who has invented his own categories. Final result next week when some stragglers have straggled in (maybe). Agency of the year Really tricky because ...
Read More »Eric Cantona scores for Ogilvy and Kronenbourg
This ad by Ogilvy UK first appeared in February but it’s being given another barrage of airtime; presumably for Christmas and all the lager special offers in the big supermarkets. It’s a delightfully old-fashioned offering; featuring a celeb (Eric Cantona) ...
Read More »JWT hires Martinez from McCann to succeed Bob Jeffrey
JWY, part of the WPP empire, has chosen McCann Worldgroup’s Gustavo Martinez as the eventual successor to global chairman and CEO Bob Jeffrey. Martinez, 50 (left with Jeffrey) is currently boss of McCann in Europe and Asia but before that ...
Read More »Impressive Chipotle heads new creative line-up from Yakult, Philips and Battersea cats
Yesterday we had Canal Plus and BETC, progenitors of the big award winner ‘The Bear,’ returning to the lists and they’ve been joined by those other big winners of two years ago, Chipotle and CAA Marketing. There isn’t a lot ...
Read More »Can Marks & Spencer’s new campaign avoid that looming brand iceberg?
Is M&S heading towards the brand iceberg? The Titanic link is a mental vision for me of trouble ahead and I’m wondering if the folk on the bridge are looking the right way. They claimed the Titanic could never sink ...
Read More »Why the PubliCom focus on mega spenders opens the door for start-ups to sweep up national accounts
Over the last week there has been a frenzy of speculation about the proposed merger between Omnicom and Publicis. It probably goes without saying – but I will – that both Mr. Wren and M. Levy will have discussed in ...
Read More »Dove takes ‘real beauty’ to China in controversial unborn girls campaign from Ogilvy Shanghai
A few years ago WPP-owned Ogilvy sprung a big surprise by hiring M&C Saatchi creative director Graham Fink, a veteran of the London agency scene (although he manages not to look like one), and transplanting him to China. Have they ...
Read More »George Parker: how even I failed to keep a giant computer account for a Big Dumb Agency
In which our hero continues his odyssey among the once-mighty tech companies of Silicon Valley and Houston. Unlike the New York, Mad Man sixties, when agency perks included smoking, drinking and screwing your brains out, during the California seventies, at ...
Read More »Now WPP creates new agency Plus for Chanel – at least this one should look and smell nice
Here we go again: WPP’s MEC media agency repitched for Chanel recently and the result is…yet another new WPP agency, Plus, designed to handle creative and digital well as media (which will be shared between Plus media folk from Mindshare ...
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