Tag Archives: new agency

London agency The Bank has won the posh cookers and appliances Neff account. German manufacturer Neff claims to be the UK market leader in built-in appliances and has profited from the bizarre baking boom that has swept the UK, inspired ...

Here’s another early-breaking Super Bowl winner, this time for for Volkswagen, plugging the longevity of its cars. http://youtu.be/ns-p0BdUB5o Who said the Germans couldn’t laugh at themselves? Actually they do it quite a lot in car ads. Interestingly this rather finely-crafted ...

Lively London agency Karmarama seems to have survived the loss of high profile boss and former IPA president Nicola Mendelsohn, who’s gone off to be something big and spectacularly well paid at Facebook Europe, as it’s still picking up business. ...

Price comparison websites are a genius business – big, profitable, hardly rocket science – but your shop window, assuming the site works of course, is advertising. And, more often that not, big budget telly advertising like wot it used to ...

Former Miles Calcraft Briginshaw Duffy execs Helen Calcraft, Danny Brooke-Taylor (creatives) and planner Andy Nairn (left, in the picture) are setting up a new, as yet unnamed agency. MCBD was backed by Canadian outfit Cossette and merged with digital agency ...

General Motors marketing boss Joel Ewanick has taken a leaf out of the books of rivals Hyundai and Jaguar/Land Rover by giving his flagship Chevrolet account to a new agency, Commonwealth, formed from US incumbent Goodby Silverstein and McCann Worldgroup, ...

New(ish) agency Johnny Fearless, started by Neil Hughston from Grey and Paul Domenet and David Howard from Saatchi & Saatchi a year ago, has joined the racism controversy currently gripping English football with the launch of 2sox1goal, an effort to ...

We’re paraphrasing a bit here but Ideal Standard (now led by former British Airways marketer Kerris Hughes) has appointed Euro RSCG in London to handle ‘integrated marketing communications.’ Ideal Standard is best-known for its porcelain lavatories but it now describes ...

Former Lowe London boss Matthew Bull is setting up a new agency in New York, The Bull-White House, with backing from Toronto-based marcoms group MDC partners. MDC, which owns Crispin Porter+Bogusky and 72and Sunny among others, will own 51 per ...