Tag Archives: MullenLowe

MullenLowe aims in a new direction for World of Tanks

Games maker Wargaming is pitching to gamers of more mature years with its new World of Tanks campaign from MullenLowe, claiming it’s where ‘fast thinking beats fast reactions.’ So we have such a gamer (he’s not that old) being beaten ...

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MullenLowe odds-on as William Hill reviews UK creative

MullenLowe is presumably in the box seat as bookmaker William Hill reviews its UK creative account, having just won the business in the US. William Hill has a new global brand and marketing director in Charlotte Emery. The account spent ...

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BHF’s ‘Boy’ from MullenLowe shows scope of heart research

The new campaign by MullenLowe for the British Heart Foundation (BHF) ‘Boy’ follows on from the ‘Beat Heartbreak Forever’ campaign launched last year. An enthusiastic young boy is shown joining the dots between hearts, blood flow and health issues faced ...

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MullenLowe London wins World of Tanks

MullenLowe has won the full service account for World of Tanks, one of the most popular online games with 110 million users worldwide. World of Tanks, owned by Wargaming, saw pitches from two UK and two US-based agencies. MullenLowe will ...

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Truth Project takes flight with MullenLowe

The Truth Project is part of the UK’s Independent Inquiry into Child Sexual Abuse and it wants victims and others to come forward with their accounts. Not an easy task and one which probably wouldn’t have been assisted by a ...

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