Tag Archives: mother new york

Furniture and homeware giant IKEA seems to be having a good recession although its advertising arrangements seem a touch muddied. Bits of the account, like its catalogue, have found their way to McCann and its Swedish creative supremo Linus Karlsson, ...

Interpublic may have issues with its two big lumbering agency giants McCann and DraftFCB but there are some jewels in the crown, digital agency R/GA which is busily expanding around the world and Deutsch, which is now the American end ...

These days, General Motors advertising seems more adept at making the headlines than selling metal. Two days ago GM was forced to report to the Securities and Exchange Commission, which regulates the corporate governance of publicly-quoted companies, that it had ...

London creative agency Mother is launching a smartphone app called ‘The Singing Alphabet,’ the latest development in its Ministry of Letters children’s entertainment project which aims to foster a love of literacy in children. The Singing Alphabet majors on the ...

Artfully disguised social engineering seems to be the theme of much US advertising recently – Chrysler reviving Detroit, P&G sponsoring mothers, Coke appropriating ‘Happiness’ – and now Mother New York has entered the fray with this opus for Book People ...

Mother New York’s celeb-laden campaign for Burger King is causing a right old stir with the agency being accused of selling out (although taking the client’s money is part of the agreement surely) while hip-hop queen Mary J. Blige and ...

My friend George Parker of Adscam thinks it has, “Mother needs a good spanking!” avers George in response to Mother New York’s new celebrity-laden campaign for Burger King which features, inter alia, David Beckham (wearing trousers, phew!) and, in the ...

We’re resistant to the charms of Richard Branson in this corner of the blogosphere (especially when he turns up in his ads, as he seems to all the time now) but Mother New York has walked the line with the ...

Ogilvy & Mather has hired BBH New York’s deputy CCO Calle Sjoenell (pictured) for the much bigger job of CCO of its humungous New York office – whose clients include American Express, IBM and Swedish furniture giant Ikea. Ikea is ...