Tag Archives: m&c saatchi

BBH survives British Airways review to handle autumn brand relaunch

I didn’t know British Airways, now part of International Airlines Group with Iberia, had been reviewing its account but that seems to be the implication of this report in Marketing. It’s not so surprising really as BA has found advertising ...

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Booming M&C Saatchi sets sights on world domination (again)

The nothing is impossible boys seem to be back, M&C Saatchi has just reported profits of £7.76m on a 21 per cent increase in worldwide revenue to £125m and is spending some of it on buying the EMCG agency in ...

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How do you get clients to pay the right price for ads?

A senior account man was on the way to an important new business pitch when his car gave up the ghost and stopped. He called the client to be told if he didn’t make the appointed time his agency would ...

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M&C Saatchi’s £100m Visit Britain win shows the politics of advertising under the coalition

For a start there’s the appointment itself, one would expect M&C Saatchi, proprietor Tory peer Lord (Maurice) Saatchi, to pick up business from a Tory-dominated coalition government. As indeed it already has with a new cancer awareness campaign. Then there’s ...

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M&C Saatchi to handle £9m anti-cancer campaign – is this a joke?

Well it certainly looks like it, doesn’t the department of health know there’s a spending freeze on? One can only assume that health secretary Andrew Lansley has had a rush of blood to the head in announcing this ridiculous waste ...

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