m&c saatchi
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LIDA snaps up Land Rover retail marketing account
I’ve never been quite sure where a CRM (customer relationship marketing) agency begins and ends but there seems to be…
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M&C Saatchi swallows Lean Mean Fighting Machine
Lean Mean Fighting Machine, one of more annoying agency names in the UK, is no more – the digital agency,…
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Big blow for M&C as Saatchi & Saatchi reverses one-way traffic with £46m Direct Line win
Ouch, this one must hurt a bit. Travellers through Golden Square in Soho today might be advised to wear a…
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M&C hires Tesco creative Jason Lawes for top new role
M&C Saatchi has hired Red Brick Road founder and creative partner Jason Lawes (left) as a creative director from The…
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European economy is up so ad accounts (Mini, Sony and part of Douwe Egberts) are on the move
Ad agencies, like all businesses, pore over economic prognostications keenly; recently waiting for some sign that the recession that began…
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Why M&C Saatchi is still a work in progress
M&C Saatchi in London is going through a painful time with the loss of Dixons to AMV, worth around £50m…
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Dixons moves £50m account from M&C to AMV/BBDO
We’ve noted before that you never get fired for hiring AMV/BBDO (just like IBM in the old days) so Dixons’…
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Agencies
Will the real Charles Saatchi please stand up?
Those of us who knew Charles Saatchi (or Charlie before he became important) in a previous life to a greater…
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News
Direct Line and EE line up Christmas reviews
This one’s a hardy perennial: big client calls review over Christmas. According to Campaign Direct Line is reviewing its £46m…
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