Tag Archives: lucky generals

Co-op takes recycling lead- even if it’s part of the problem

As large parts of northern Europe (Belgium, Holland, Germany) disappear under flood tides (we had them in London earlier in the week) saving the dear old planet from the (supposed) effects of climate change is on more people’s minds. Less ...

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Lucky Generals wins top level Virgin Atlantic pitch

Lucky Generals has won the Virgin Atlantic creative account, in years back one of the prize assignments for any UK creative agency. Lucky Generals reportedly pitched against Mother and Uncommon in a high level pitch, handled by Creativebrief. Virgin’s chief ...

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Now Yorkshire Tea tries plant-based Alpro

Lucky Generals has done well out of gently sending up Yorkshire stereotypes in its work for Yorkshire Tea (a ranting Sean Bean was a bridge too far maybe) and here’s YT employee Craig launching plant-based Alpro’s speciality tea milk, named ...

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Lucky Generals crafts a simple delight for Taylors

A recurring theme in advertising is ‘simple,’ clearly it’s dawned on the serried ranks of CSOs that people are increasingly fed up with a world in which everything is complicated – even when it doesn’t need to be. This insight ...

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Whoops – Yorkshire Tea becomes Tory Tea

All publicity is good publicity? Not in the social media age it isn’t. Boris Johnson’s new chancellor Rishi Sunak, an unfeasibly rich Yorkshire dweller (he married into the Infosys family and is a former hedge fund partner) probably thought he’d ...

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Lucky Generals set out to reconstitute Meat Loaf for Frankie & Benny’s

More Veganuary, this time Lucky Generals for UK restaurant chain Frankie & Benny’s with an over-optimistic PR type trying to persuade Meat Loaf to change his name to..you’re there already. This is all getting a bit out of hand, soon ...

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Lucky Generals makes sure-footed debut for Zoopla

Lucky Generals is having a strong finish to 2019, churning out Amazon ads by the Amazon truckload, and here’s its debut for new client Zoopla, an online estate agency. One shows the joys of not living with your parents, the ...

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TimeTo lays down the Christmas party rules

TimeTo and agency Lucky Generals are going in to bat for better behaviour in adland again, this time with a campaign telling people what’s on and what’s not at the Christmas party. Actually it’s what’s not. We’ve attended a few ...

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Lucky Generals’ Celebrity Cruises debut all at sea

Tough times for the travel trade with Britain’s venerable operator Thomas Cook becoming the latest victim of digital disruption but the big cruise firms seem to cruise on, despite accusations that they’re sinking Venice and all the rest of it. ...

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