Tag Archives: Land Rover

Land Rover celebrates 70th birthday with car-free ad

Land Rover is celebrating its 70th with a diverting campaign from jointly-owned agency Spark44. This one (sans a Land Rover) with a cast of children telling us “we don’t need to grow old inside.” Which, presumably, we demonstrate by getting ...

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Mark Andrews: my agency, ads and person of the year

Mark Andrews started at the BBC in news and current affairs then moved to the music business at Warner Bros. He joined advertising as a producer at CDP, becoming Head of TV in the late 80s, producing some of the ...

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German agencies, print and posters triumph at 2011 Epica Awards

Creative advertising award schemes are, by their nature, an imperfect guide to reality. If your agency doesn’t enter, your work doesn’t get considered; on the other hand, those who do enter and win may be regarded as unrepresentative of general ...

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German bosses at Jaguar sack Euro RSCG for new in-house agency Spark 44

What is it about German managers and car advertising? They just don’t seem to get it even though the Germans are the seeming masters of car marketing in the sense that they sell more premium-priced products than anyone else. That’s ...

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New Indy i is “irrelevant, ill-conceived and ill-fated,” says Marketing Week columnist Mark Ritson

All the way from Australia where the voluble marketing columnist toils as associate professor of marketing at Melbourne Business School, University of Melbourne. Well it’s hardly Harvard is it? Anyway Ritson is a good writer but his damning put-down of ...

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