The police have a few image problems in the UK – one being that, for many people, it’s hard to tell the difference between them and the villains they’re supposed to protect us from (OK, the uniforms). JWT London seems ...Read More »
Is this campaign the right way to persuade TA recruits to take the Queen’s shilling?
Any ad for an army is bound to head into a communications war zone if the army in question is involved in a shooting conflict. Which the British army in Afghanistan is, of course. This is a new ad for ...Read More »