After rather failing to take the world by storm with its Ridley Scott-produced online film starring Damon Lewis, Jaguar is turning to good old 30-second spots to launch its new F-Type sports car in the US. At first this seems ...
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Here we are then, the first film from Ridley Scott’s new branded content company (or whatever they call them these days) called ‘Desire’ for Jaguar’s new F-Type sports car. The amount of hype around this car is unbelievable – is ...
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Alastair Duncan (left), one of the founders pf Spark44, the bespoke Jaguar agency that won the US business from Havas, is setting up a London office for Connect, a Midlands-based agency that also specialises in car accounts. Connect handles Bentley ...
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More raunchy stuff (well it is cold outside) – here’s Lana Del Rey smouldering away (to some effect) for the new Jaguar F-Type sports car with a newly-minted tune Burning Desire. It will also feature in Jaguar’s new F-Type sponsored ...
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