Tag Archives: ipsos

Returning ‘revenue’ boss Peter Huijboom may be a contender for the top job at Dentsu-owned Aegis

Former Synovate CEO Peter Huijboom (left) is returning to Aegis as its first ‘global director of business integration,’ charged with identifying ‘revenue synergies’ between Aegis and new owner Dentsu, which bought the media buying network for £3.2bn earlier this year. ...

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WPP ahead of target but media buying rival Aegis is growing twice as fast

Marcoms giant WPP grew its like-for-like revenue four per cent in the first quarter of 2011, slightly ahead of budget and roughly in line with recent figures from biggest rivals Omnicom and Publicis Groupe. Latin America was the fastest-growing region ...

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Aegis to boost Isobar digital offer in US with $125m Roundarch acquisition

High-flying media buyer Aegis, whose Carat network recently won General Motors’ $3bn global media account, is planning to buy indie digital agency Roundarch for $125m. The agency, with revenue of $63m and profits of about $11m will be merged with ...

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