Tag Archives: hewlett-packard

Mediacom battles on with branded entertainment

Persuading clients that they should make their own programmes as opposed to buying TV spots or investing in product placement has been a long hard struggle for both creative and media agencies. There seem to have been two main problems: ...

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Top Ogilvy creative duo Godici and Ketchum quit for BBDO New York

Tom Godici and Greg Ketchum, ECDs at Ogilvy New York, have quit to take up the same roles at BBDO. Godici was formerly a group creative director at TBWA Chiat Day in New York while Ketchum formerly worked on the ...

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Saatchis unveils China indie film extravaganza for Hewlett-Packard

Saatchi & Saatchi Beijing and computer giant Hewlett-Packard are set to unveil the third and most ambitious stage of HP’s ‘My Computer * My Stage’ campaign, a complete feature film with digital contributions from over 220,000 Chinese young people. Stage ...

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