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Well here’s a turn-up; Gillette has dropped agency-of-the-moment Wieden+Kennedy from the shortlist for its $300m account, leaving Grey and Saatchi & Saatchi to compete against incumbent BBDO (Publicis has also been dumped). Gillette is owned by Procter & Gamble and ...
Read More »Gillette chooses Grey and Saatchi ahead of Wieden+Kennedy as it narrows $300m shortlist
