Tag Archives: featured

Gerry Moira of Havas picks his Desert Island Ads

Gerry Moira is UK director of creativity and creative chairman at Havas Worldwide (formerly Euro RSCG) in London (a very long title, as he admits). He began his career as a copywriter at Ogilvy & Mather in 1977 before becoming ...

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Ian Maynard of network: why three is no longer a crowd in successful agency/client relationships

Ian Maynard, head of marketing and business development director of London-based creative and production specialist network, explains why a lead creative agency and support agency structure in successful agency/client relationships is driven as much by the search for creative quality ...

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WPP’s Sorrell may need to re-examine emerging markets and digital strategies in a low margin world

WPP’s shares took a powder yesterday as analysts digested the unwelcome news that it had not achieved the margins desired (a 0.3 increase against the hoped-for 0.5) although the company increased both revenue and profits. In other words it’s becoming ...

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