featured
-
Advertisers
ITV’s production performance steers value to £10bn
ITV’s pre-tax profits rose to £641m in 2015 – £843m on an ‘adjusted’ basis, which is a hell of an…
Read More » -
Advertisers
WPP, BBDO Worldwide and MullenLowe Mumbai top performers in latest Warc agency rankings
BBDO has been named best agency network in the 2016 Warc 100 rankings, while WPP picked up the gong for…
Read More » -
News
Clementi review suggests sensible way forward for a new BBC under ultimate Ofcom control
An independent review commissioned by the UK Government to look at how the BBC is governed and regulated has concluded…
Read More » -
Advertisers
Leagas Delaney wins Value Retail international luxury shopping villages account
Leagas Delaney has beaten a number of other agencies to Value Retail’s luxury shopping business through its Chic Outlet Shopping…
Read More » -
Advertisers
Best ads of 2016: Sky Q from Brothers and Sisters pips Adobe and Guinness in February
Adobe and agency Goodby Silverstein have moved B2B marketing on a few notches (helped by a pretty generous budget). Here’s…
Read More » -
Advertisers
The Martin Agency subverts online videos in new comic extravaganza for Geico
No advertiser/agency combo has used online video as well as US insurer Geico and The Martin Agency. To get over…
Read More » -
Advertisers
McDonald’s and IBM’s Watson are Oscars star turns
By most people’s judgement this year’s Super Bowl ads failed to wow – how did the Oscars do? Here are…
Read More » -
Advertisers
Michael Lee of Madam: the two key questions every brand needs to ask itself
No Suspense. No build up. Here they are: What does the brand love? What does it want more of in…
Read More » -
Agencies
Tom Denford and David Indo from ID Comms: structuring your marketing team, transparency and ad blocking
On this week’s #MediaSnack, David Indo talks about his recent presentation to the World Federation of Advertisers Sourcing Forum on…
Read More »