Tag Archives: facebook

Google turns fire on Facebook (again) with ad-friendly Google+

So why should Google+, Google’s latest social media whizz work where Google Buzz and numerous other attempts to rival Facebook failed? According to Google engineering V-P Vic Gundotra current online sharing (ie Facebook) is “awkward” and “broken” and Google aims ...

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Google adds Mother to growing collection of UK creative agencies

Google has added UK creative indie Mother to its collection of UK ad agencies according to Marketing Week’s Pitch. The search and online advertising giant already employs Bartle Bogle Hegarty and M&C Saatchi from the UK on its global roster, ...

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Sorrell and Levy go head to head in the global networking stakes

WPP CEO Lord Sorrell (whoops, getting ahead of ourselves), Sir Martin Sorrell rather, was hobknobbing with 170 guests including bosses at Rolls-Royce and Unilever at the state banquet for president Barack Obama at Buckingham Palace the other night. Meanwhile in ...

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UK adland dads launch ‘keep footy beautiful’ campaign

Well it’s a jolly brave attempt by a group of London adland parents headed by Matthew Charlton, CEO of the new London outpost of Havas network BETC, to persuade children (and adults, who often behave worse than the kids) to ...

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Facebook war with Google lands Burson-Marsteller in the mire – again

WPP-owned PR giant Burson-Marsteller, headed by CEO Mark Penn, is no stranger to controversy (and worse) and its muscular attitude to helping its clients is once again in the spotlight as it’s being roundly criticised for running a smear campaign ...

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Media buyers welcome video advertising opportunities on Microsoft’s Skype

Media buyers have been queuing up to tell the Financial Times that Skype, now owned by Microsoft, can transform (or maybe improve) its commercial fortunes by attracting more video advertising. Currently online video advertising in the US is worth about ...

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