Tag Archives: droga5

Droga5 takes risky route in Secret Escapes debut

Droga5 in London is belatedly making a name for itself, winning some business and producing noteworthy work. Here’s its debut for travel firm Secret Escapes, which has floundered somewhat on the box since dispensing with its long-serving yummy ambassador. Theme ...

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Is Under Armour too much about exceptions than the rule?

Droga5 is back in the lists for Under Armour, this time with a new campaign ‘Unlike Any’ featuring supposedly unique athletes. This one’s martial arts champion Zoe Zhang who had to retire through injury and re-invent herself as a (martial ...

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A timely reminder for the US from Ancestry.com and Droga5

David Droga may be an Aussie but Droga5 certainly knows how to connect with Americans via Americana and here it goes again, this time in the agency’s debut campaign for Ancestry.com, timed for the fourth of July. Ancestry has researched ...

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Droga5 chosen to get Secret Escapes back on track

Droga5’s progress in London continues apace (maybe it was kidding us all for the first few years) with new win Secret Escapes, the travel operator that offers posh hotels for plebs (paraphrasing here a bit). Secret Escapes made quite an ...

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New York Times turns to war zone to escape digital battle

How do you make print relevant in a digital world? The New York Times – the celebrated “old gray lady” – is about as distinguished a newspaper brand as there is but even it’s struggling to find new sources of ...

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Best ads of 2017: Droga5 London wins March with Seat

There were some really good ads in March, lots of nine scores, but one stood out – Droga5 London’s debut campaign for Seat. This is tough on FCB Inferno’s new Sport England ad, and others, but car advertising is a ...

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David Droga wins Cannes lifetime achievement gong

David Droga is this year’s choice as Lion of St Mark, the Cannes International Festival of Creativity’s lifetime achievement award. Droga’s Droga5 is Cannes’ currently independent agency of the year and, in his time, Droga has won buckets of lions ...

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