Droga5 London is continuing its extensive tour of history for Amazon’s Alexa, this time it’s back to (a version of) The Wild West following forays to Pompeii among other places, with the indomitable Alexa helping a lady who’s hard of ...
Read More »Barclaycard Business baffles in new Droga5 campaign
Barclaycard business is trying to persuade SMEs that its services aren’t just about payments (with a commission to Barclacard presumably – except they don’t mention that) but a way of helping businesses manage their stock, improve cash flow, develop relationships ...
Read More »Amazon scores again with a prom through the ages
Amazon keeps knocking it out of the park: this time it’s Droga5 London for Alexa with a sweet film showing that romance ain’t dead, even if you’re getting on a bit. A subject close to Jeff Bezos’ heart presumably, as ...
Read More »Can Grace Jones shoehorn old-timer Barclaycard into ‘buy now pay later market?’
Credit cards have been draining our wallets for decades and now they have a new challenger the ‘buy now pay later’ gang which (it seems to us) offer a rather better deal. Barclaycard, the first credit card in the UK ...
Read More »Droga5 has stars in its eyes for Barclaycard
You never know what you’re going to get next from London’s Droga 5, here it’s a faux documentary with the owner of Indian restaurant Paradise and an unexpected star customer, actress Helena Bonham Carter. Her filmed in droopy soft focus, ...
Read More »BrewDog tries to escape the naughty step with Droga5 debut
BrewDog has made rather a speciality of rattling every cage it was able to reach, assisted in no small measure by former agency Uncommon, but now it’s trying to join the good guys. New agency Droga5 says it’s the “planet’s ...
Read More »Post-pandemic tech wars: veteran Pinterest from Droga5, booming upstart TikTok
There are so many online “platforms” out there that, sooner or later, they’re going to need to take to branding to differentiate themselves. For a while some at least, like TikTok currently, are such a phenomenon that there’s no need. ...
Read More »Droga5 opens in Tokyo, lines up Brazil and China
Accenture Interactive is rolling out its creative flagship Droga5 around the world, first in Tokyo then Brazil and China later this year. NYC-based D5 also has a thriving outpost in London. Heading up Tokyo are Chris Burgess,CCO Masaya Asai and ...
Read More »Droga5 London debuts for Coke with new/old earworm
Droga5 London makes its debut for Coca-Cola with this number, reprising Coke’s ‘Just for the taste of it’ from 1982 (when we used to call them jingles.) As such ‘Just Because’ should be an event: D5 London has finally established ...
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