Tag Archives: droga5

Droga5’s latest joke for Newcastle Brown falls flat

Imagine if the Brits had won what became known as the American War of Independence – such is the conceit behind Droga5’s latest effort for Newcastle Brown’s ‘No Bollocks’ campaign (timed for July 3/4). This one starring Ricky Gervais’ old ...

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Ted Royer of Droga5: my top tip for Cannes

Cannes 2014: We’ve had various luminaries giving us our top tips for Cannes and now Droga5 creative director Ted Royer’s prediction (left) has struggled through the ether. Ted, whose agency is in for numerous awards, says: “my pick this year ...

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Can Droga5 ‘uncage’ Tiger Beer for Heineken?

It’s been a while since we’ve seen a real cracker from Droga5 but the agency’s Sydney branch is trying to step into the breach with a new global campaign ‘Uncage’ for Tiger Beer. ‘Uncage’ refers to the onus on young ...

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RB signs up creative hotshots Droga5 and W+K

This should be interesting – RB (Reckitt Benckiser as was) has hired creative hotshots Droga5 in New York and Wieden+Kennedy HQ to handle three of its bigger global brands: Airwick and Clearasil for Droga5 and Finish for W+K. Interesting that ...

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Droga5 goes in to bat for Obamacare

Nothing riles a lot of Americans more than Obamacare, the quite modest healthcare proposals (by European standards anyway) that Barack Obama has made his key policy. It’s blamed (even before it’s happened) for slowing the US economy and much else ...

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Laughter machine D5 continues Super Bowl assault

Droga5 (which seems to be in every other story this week, for good or, occasionally, ill) is happily spoofing away for Newcastle Brown, the supposedly minnow beer brand that can’t afford a Super Bowl spot. Here they’re taking a pot ...

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Newcastle Brown and Droga5 spoof the Super Bowl

Pity poor Droga5 and its cash-strapped client Newcastle Brown, a plucky beer brewed in England’s also cash-strapped north east. They had all these good ideas for an ad on the Super Bowl (a week on Sunday) but lacked just one ...

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