“The chief business of America is business” opined President Calvin Coolidge (not usually known for his eloquence) in the pre-Wall Street Crash 1920s. It is for the New York Stock Exchange anyway and (British) The&Partnership’s New York office sticks to ...
Read More »Does former BBDO star Geg Hahn’s new venture herald a new wave of creative independents?
Former BBDO New York CCO Greg Hahn, laid off by the Omnicom-owned giant in its Covid-19 retrenchment, has bounced back quicky – heading a US outpost of “alternative” Canada agency No Fixed Address (NFA.) Hahn’s enterprise is called [email protected] Fixed ...
Read More »Ad holding company bosses weigh in to George Floyd crisis
The bosses of three ad holding companies – John Wren at Omnicom, Interpublic’s Michael Roth and Publicis’ Arthur Sadoun have weighed in as America explodes following the murder of George Floyd. WPP’s Mark Read can be forgiven perhaps for being ...
Read More »NHS launches ‘big brother’ contact tracing drive
Here’s the Government’s film explaining ‘test and trace,’ its great hope for easing the UK out of lockdown. It’s simple and clear (MullenLowe?) so job done? But do they really expect people to self-isolate for 14 days – on the ...
Read More »BMB’s Jason Cobbold: it’s time for real collectivism in adland
Former UK Prime Minister Theresa May recently criticised the world response to tackling coronavirus, highlighting the lack of international collaboration and calling for a “collective international view.” On a more local level, the ad industry has shown itself capable of ...
Read More »It could be worse: WARC forecasts 8.1 % dip in 2020 global ad expenditure
Clearly depends which way you look at these things. Ad forecaster WARC headlines its latest numbers: Brands cut $50 billion from global adspend in wake of COVID-19. Ouch. Then we read: Global adspend to fall 8.1% in 2020. Which, in ...
Read More »Dominic Cummings affair shows how much Boris needs a seasoned media adviser
Tony Blair’s spinmeister Alastair Campbell is supposed to have said that if a poliicial story lasted more than a week then the subject of it is probably toast (Campbell denied this in a blog post, saying it depended on circumstances ...
Read More »Outform’s Simon Hathaway: brands in the pandemic – the good, the bad and the ugly
What a difference a quarter makes. While 2019 remained gloomy for the high street, some positives still reared their heads – there were record Black Friday sales and consumer sentiment improved. Then in one fell swoop, nearly all marketing plans ...
Read More »Ocean launches Covid-19 recovery creative competition
Out of home digital media owner Ocean Outdoor is launching the Crucial Creative Competition, a £1million prize fund to help galvanise advertisers and agencies as the Covid-19 crisis begins to ease. The Crucial Creative Competition replaces Ocean’s long-running annual digital ...
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