Tag Archives: coca-cola

Here’s the latest bit of animated genius from Coke and W+K Amsterdam – but it wouldn’t work with real people would it?

Coke’s ‘Happiness Factory’ campaign moves on apace with this epic from Wieden+Kennedy Amsterdam (and animators to the stars Pysop) and it’s all incredibly brilliant. But if they tried to execute this script with real (actor) people it would never get ...

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These are America’s most popular brands according to Bloomberg

Bloomberg and its magazine acquisition Business Week have produced their list of America’s most popular brands, based on commercial growth or a surge in popularity (or both) over the past year. • Actress: Sandra Bullock • Athlete (Female): Serena Williams ...

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Naughty naughty Pepsi attacks Coke by enlisting Santa Claus

Some say that Coca-Cola invented the modern version of Santa Claus when it began featuring the avuncular old person in its US magazine ads in the 1930s. Now PepsiCo, reeling from the indignity of Diet Coke overtaking Pepsi as the ...

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Now Publicis Groupe buys 70 per cent of leading Brazilian agency DPZ

Publicis Groupe chairman and CEO Maurice Levy announced recently that he was increasing this year’s transfer budget to €700m (well ahead of rival WPP’s £200m) ahd he’s just spent a bit more of it buying Brazil’s long-established DPZ agency. PG ...

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Facebook cosies up to Interpublic as it launches new ad council

Facebook, currently bedevilled by reports that its growth has stalled in the US and that older users are switching off, is forming an ad council (or client council depending on your preference) to help it generate the vast amounts of ...

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Sponsors Coca-Cola and Adidas whack FIFA boss Sepp Blatter

That’s ‘whack’ in the sense of a Mafia hit, it’s going to be very hard for FIFA president Sepp Blatter to recover from the assault launched on him yesterday by Coca-Cola and Adidas, two of FIFA’s and world football’s biggest ...

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