coca-cola
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Advertisers
Coke gets up close and personal in ‘hugs’ Olympics number
Coca-Cola and agency WPP’s OpenX (which, increasingly, seems to mean Ogilvy) have moved on from ‘Spills’ to rather more familiar…
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Advertisers
Coca-Cola spills over into feelgood campaign from Open X’s David Miami
WPP’s relationship with Coca-Cola via bespoke agency Open X seems one of the brighter spots on its horizon (one hesitates…
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Advertisers
Coke’s Powerade launches Olympic blitz with mental health spin
It’s Olympics year once again and the world’s biggest brands are gearing up to say something different (they’ve said quite…
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Advertisers
Coca-Cola overdoses on Xmas Santas
“The world needs more Santas” Coca-Cola is telling us in its latest Christmas extravaganza, and when you look around at…
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Advertisers
Coke cans ‘totally tropical’ Lilt
After 50 years Coca-Cola is dropping its ‘totally tropical” Lilt brand – to be rebranded as Fanta Pineapple & Grapefruit.…
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Advertisers
Creative Vega moves in at Ogilvy and Coca-Cola’s OpenX
The trend for big ad holding companies to hire client-specific creatives continues with Guillermo Vega, former CCO of Saatchi &…
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