Tag Archives: China

M&C Saatchi poaches top creatives Pam and Hipwell from CHI

M&C Saatchi has joined the growing list of London agencies competing for top creative talent and has hired top creative team Matt Pam and Simon Hipwell from CHI & Partners, formerly Clenmow Hornby Inge. CHI is 49 per cent owned ...

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Can UK agencies really position themselves as China’s way into global brands?

Well the Institute of Practitioners in Advertisers (IPA) thinks so, announcing an ‘International Brand Incubator’ to help Chinese companies turn their big domestic brands into big global brands, one of the very few areas where China currently lags the Western ...

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Does WPP’s Sir Martin Sorrell deserve a 50 per cent pay rise to £1.5m?

Strange to say, he probably does when you consider that his basic pay (£1m) hasn’t risen since 2007 and WPP, the company he founded and runs, has ridden out the volatile past few years pretty capably. WPP’s board level remuneration ...

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Here’s a sneak preview of BA’s long-awaited new ad campaign – well a bloke in a leather helmet anyway

British Airways’ long-awaited big new branding campaign from Bartle Bogle Hegarty is due to launch of September 21 – at 11am on Facebook, interestingly – and here’s a sneak preview of what it contains. Well, as you can see, it’s ...

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Publicis Groupe claims top China PR spot with Genedigi buy

Publicis Groupe’s Maurice Levy said last year that he wanted 30 per cent of the company’s revenues to come from China and emerging markets and he’s obviously decided that PR is a good way forward, buying 400-strong Genedigi, which PG ...

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