Yahoo has signed up Chelsea manager Jose Mourinho as an ambassador cum analyst for its football coverage, including the forthcoming FIFA World Cup in Brazil. This will include Jose’s first big appearance on social media via a new Tumblr site. ...
Read More »It’s a win-win for BBH as agency unveils Premier League campaigns for Barclays and Virgin
So then, the UK Premier League has started and, as ever, it’s a game of two halves. I spent Sunday at Stamford Bridge watching the triumphant (if, finally, a bit average) return of manager Jose ‘The Special One’ Mourinho, who ...
Read More »Chelsea are certs for the Premier League according to new Bloomberg Sports research
Bloomberg has launched something called Bloomberg Sports and it’s secured quite a PR coup by using ts hyper-clever computers to predict the outcome of the new Premier League season. Here are its top ten with points tallies for top three ...
Read More »Chelsea stars get blue paint job for new Adidas film
Football really must be taking over the world if this new epic from Adidas and newish London agency The Corner is anything to go by. It’s to launch Chelsea’s new home kit – as if anyone cares, apart from Stamford ...
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