When Jerry Buhlmann took over from Robert Lerwill as CEO of Aegis in 2008 there were a few raised eyebrows. Buhlmann originally built his reputation as a media boffin and there had already been surprise when he beat Aegis-owned Carat’s ...
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Ron Collins who died on Monday aged 72 was best-known for his role as one of the founders of Wight Collins Rutherford Scott in 1979. The agency was one of the leading lights of the 1980s in the UK and, ...
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Troubles over money that is as a new lower fees regime in the relationship between Interpublic’s Initiative Media and giant US retailer Home Depot seems to have led to the abrupt switch of its media account to currently all-conquering Carat. ...
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Pfizer is the biggest drugs company in the world, even more so following its $68bn mega-merger with Wyeth last year, and the fifth-largest US advertiser. So when it decided to review its $1.3bn media account there must have been a ...
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