Tag Archives: cannes

Google pushes Analytics with online shopping hassles cameo

Google Analytics is trying to show website owners the benefits of using its service – by highlighting how hugely irritating online shopping can be. It’s very well done by Google Creative Labs (Google’s in-house ad unit that ruffled a few ...

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JWT gains important Carlsberg global foothold with Hong Kong win

Carlsberg is the world fourth-largest brewer with a history of famous advertising (‘Probably the best lager…) but uses a hotch-potch of agencies. Its new tagline ‘That calls for a Carlsberg’ has been run out of London integrated agency Fold7 with ...

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BETC’s Jean-Chrisophe Royer answers Saatchi Tel Aviv’s ‘Impossible Brief’

Two years ago at Cannes Saatchi & Saatchi Tel Aviv launched its ‘Impossible Brief,’ inviting creatives to produce something that helped to foster better relations between the Israelis and Palestinians. The winner was Jean-Christophe Royer (pictured here in enfant terrible ...

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Rooney Euro finals suspension poses a big problem for Nike and W+K Amsterdam

English footballer Wayne Rooney was the star of Wieden+Kennedy’s 2010 FIFA World Cup opus for Nike, although not the actual tournament alas. The commercial, headlining Rooney among other famous Nike names, was the controversial winner of the Film Grand Prix ...

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Goodby’s Eric Vervroegen charged with boosting Publicis global creative

Creativity is king at the moment and Publicis Worldwide, the world’s number three agency network, has been a bit short of it recently. So the Publicis Groupe-owned giant has lured Belgian Eric Vervroegen from Omnicom’s Goodby Silverstein & Partners in ...

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Samsonite wins Asia’s Spikes awards advertiser of the year – with a little help from JWT Shanghai

Samsonite and JWT Shanghai won the Press Grand Prix at this year’s Cannes international Festival of Creativity and now Samsonite has picked up advertiser of the year at Asia’s Spikes awards, organised by Cannes and Haymarket. It’s Samsonite’s 100th anniversary ...

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Young director Alberto Gomez on the making of Saatchi & Saatchi, Vimeo and Moby Video Challenge winner

Young Mexican film director Alberto Gomez was the winner of this year’s Saatchi & Saatchi, Vimeo and Moby Music Video Challenge inviting film makers to dramatise a track from Moby’s most recent album Destroyed. The competition was part of Saatchi’s ...

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